
Beyond Haircuts: The Bath-First Strategy to Grow Your Grooming Business in 2025 🛁
Join us for our free monthly workshops!
Hi Daily Groomers! Happy Friday 🙂
We’re back next week with our free monthly workshop for grooming business owners!
If you’ve been looking for a way to grow your grooming business in 2025—without squeezing in more pets or running your team into the ground—you’re definitely not the only one.
If you’ve been feeling the pressure to grow your grooming biz in 2025—without burning out or piling on more pets per day—this ones for you!
And I’ve got good news for you. There’s a smarter way forward.
Let’s talk about… 🛁 baths.
Yep, you heard me. The low hanging fruit if you will…
On Thursday, May 1st, (wow it’s May already…) we’re hosting a free online workshop with our good friend Joe Zuccarello (President of Paragon Grooming School + all-around grooming legend with 37 years in the biz).
It’s captures “The Art of The Bath”!

And I promise—this isn’t another “just raise prices” talk.
Joe’s flipping the script and showing how the humble full-service bath can be your secret weapon to…
- Make more money 💰
- Reduce burnout 🙅♀️
- Grow your team 🧼
- And create a business that’s actually scalable in 2025
Here’s what you’ll learn:
✅ Why full-service baths are one of the most underused revenue streams in grooming
✅ How a “bath-first” mindset makes hiring, training, and scaling way easier
✅ Real-world examples of salons that are growing FAST with simple, repeatable bath packages
✅ And how to finally shift out of survival mode and into “we’ve got this” energy
Joe’s going to bust some myths too:
🚫 “Baths are just the support act for groomers”
🚫 “You need more groomers to grow”
🚫 “Bath dogs don’t need to come in regularly”
🚫 “Baths should be cheap because they’re easy”
🚫 “Baths don’t matter as much as cuts”
Spoiler: All false. And once you see the real numbers and examples… it’s going to click.
Why This Workshop Is Different
This isn’t a fluffy feel-good session. Joe’s digging into real strategies you can take back to your shop or van the next day. Think:
- Easy upsells that don’t feel pushy
- Smarter service structures
- Training systems that grow your own groomers
- And booking strategies that keep your calendar full (without chaos)
🗓 Details You Need:
📅 Date: Thursday, May 1st, 2025
⏰ Time: 7:30pm ET
💻 Location: Live online (Zoom)
🎁 Bonus: All attendees get the slides, replay and shareable guide!
🎟 Reserve your seat here → Join The Power of The Bath Workshop
I don’t want to hype this too much… but let’s just say by Slide 7, I was already scribbling ideas in my notebook like mad. Joe brings the 🔥 every time.
Let’s make 2025 the year you stop hustling harder and start working smarter.
For the love of baths (and grooming),
Alex 🐾
P.S. Past workshops filled up fast—and we do cap attendance so we can keep it tight and interactive. So RSVP soon! If the link’s not working, it probably means we’re already full 😬
See you in the (virtual) tub!
✋The Groomer’s Toolkit
📚 Read - Have you joined the The Daily Groomer Facebook Community yet? Meet the 32 new groomers who joined our private Facebook community this past week.❤️
📺 Watch - Check out the behind the scenes on what a grooming manager does day to day on The Daily Groomer YouTube channel with LeEtta Robinson, the grooming manager at Kenl Inn over in Lincoln, Nebraska.
🎧 Listen - This is a crazy story of growing a pet biz from a studio apartment to a 70 acre facility on this episode of The Daily Groomer Podcast.