Turning Tough Dogs Into Happy Clients with Shannon’s Pretty Paws
Alex Martin
July 16, 2025
Tips for grooming anxious dogs, setting boundaries, and building trust with clients and their pets
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Summary
In our latest episode of The Daily Groomer, I chat with Shannon Cox, owner of Shannon’s Pretty Paws and a 2024 Top Grooming Business winner. Shannon’s known for her work with anxious and “difficult” dogs, and we get into how she builds trust with them, supports her clients through the process, and comes up with creative solutions for tough grooming situations. She also shares her approach to setting boundaries, maintaining strong client relationships, and running a salon where dogs feel genuinely safe. If you’re a groomer who works with challenging cases—or just looking for down-to-earth advice—you’ll find a lot of value in this conversation.
Timestamps
06:43 Dog Grooming: Handling Noisy Reactions
10:31 Common Anxieties in Dogs
16:35 Handling Client Disappointment
19:57 Dog Grooming Hacks at Home
30:21 Budget-Friendly Canadian Calendar Tool
Stay Connected
Follow them on their social media Shannon’s Pretty Paws Pet Grooming. For more grooming tips, insights, and stories, check out our website at The Daily Groomer. Join and be part of The Daily Groomer Community!
