Discover how one groomer turned passion into a thriving business with hustle, heart, and smart strategy
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In our latest episode of The Daily Groomer, I sit down with my good friend Nick Diamond—aka Nikki Dimes—founder of Chubbs Mobile Grooming in Paradise Valley, Arizona. We dive into his unique path from baseball and the corporate world to launching a successful mobile grooming business inspired by his late dog, Chubbs. Nick opens up about his hands-on business philosophy, creative marketing strategies, and how he built a loyal client base from the ground up. He also shares candid stories, lessons from early missteps, and why he believes grooming is one industry that’s here to stay—no matter how smart AI gets.
08:12 Career Shift After Business Degrees
16:43 First Dog Grooming Experience
24:42 Business Managed by Text Messaging
26:13 Client Acquisition via Social Media
37:40 Starting a Mobile Dog Grooming Business
41:36 Word-of-Mouth Business Philosophy
Visit their website Chubbs Mobile Dog Grooming. For more grooming tips, insights, and stories, check out our website at The Daily Groomer. Join and be part of The Daily Groomer Community!
