From No Grooming Experience to a 5 Van Mobile Business

Alex Martin
June 17, 2026

Lessons on scaling a mobile grooming business, hiring staff, and building systems

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Summary

In our latest episode of The Daily Groomer, talk with Christina Easterly of Furry Land Mobile Grooming in Albuquerque and Santa Fe about how she grew from having no grooming industry background to running a five-van operation. Christina shares what she brought over from her corporate experience, how she approaches hiring and team management, and the systems she’s built to keep the business running smoothly. We also get into the realities of scaling, handling slower seasons, using technology effectively, and why “hands-off ownership” usually isn’t as passive as people think.

Timestamps

05:41 Learning the grooming terminology

15:54 Importance of employee feedback

21:31 Managing groomer preferences

28:22 Taking risks to grow business

34:20 Importance of efficient systems

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